| Position: | Junior Brand Manager |
|---|---|
| Company: | British American Tobacco |
| Job offer availability: | Expired |
| Contract Type: |
|
| Function: | Junior Brand Manager |
| Experience: | Experience Required |
| Domain: |
Job Description
- Assist the Brand Manager in developing and executing brand plans to meet brand objectives and strategies.
- Work with Trade Marketing in the preparation of engagement programs and cycle plan activities to ensure brand strategies and objectives are effectively executed and evaluated at field level.
- Promote brand understanding, insights and commitment throughout the organization and area markets.
- Employ consumer dialogue principles as the key route to the consumer.
- Differentiate marketing activities according to consumers’ disposition towards the brands.
- Promote fact based decision making through data-analysis, reporting and providing sound recommendations.
- Apply best practice in brand management to optimize efficiency and effectiveness.
- Report and analyses brand performance in a clear, concise manner with focus on required actions.
- Analyse market research data to understand brand issues and market opportunities.
- Monitor the implementation and results of operational brand plans and recommend changes to brand programs.
- Monitor and report brand expenditure to ensure it does not exceed budget defined in operational brand plan.
- Monitor external agencies to ensure brand programs are performed with required quality and agreed cost & timescales.
Candidate Profile
- Ability to develop relevant and effective in-store communication and promotions and manage third party suppliers to positively influence consumer buying behaviour
- Creative thinking & Strong analytic skill
- Fast learner
- Good management and interpersonal skills
- Capable to manage stakeholders from different end markets
- Ability to make things happen (pro-active, dynamic, flexible, pragmatic)
- Ability to deal with both internal and external stakeholders
- Commercial approach to all activities
- Presentation skills
- Strong decision making ability
- Fluent English (oral and written)
- Computer proficiency (Word, Excel, PowerPoint)
Extra Information
http://www.bat.com/
Apply for this job
- Creative thinking & Strong analytic skill
- Fast learner
- Good management and interpersonal skills
- Capable to manage stakeholders from different end markets
- Ability to make things happen (pro-active, dynamic, flexible, pragmatic)
- Ability to deal with both internal and external stakeholders
- Commercial approach to all activities
- Presentation skills
- Strong decision making ability
- Fluent English (oral and written)
- Computer proficiency (Word, Excel, PowerPoint)
Extra Information
http://www.bat.com/
Apply for this job